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October 15, 2010 Author: Jessica

Being someone who spends my days on a computer, I’m often asked about blogs. How do I successfully engage end users? Why isn’t my blog ranked at the top of search engines? What’s the best way to advertise new content? Well, before we cover those questions, let’s backup a little. Before we dive into blogs, we need a generic valacyclovir vs valtrex basic understanding of Search Engine Optimization (SEO).

Search Engine Optimization also known as SEO; sounds scary but there is generic valacyclovir vs valtrex nothing to be afraid of. All SEO is generic valacyclovir vs valtrex a process of optimizing your content for search engines. Keywords, organization, and generic valacyclovir vs valtrex linking all support the improvement of SEO. There are many ways to generic valacyclovir vs valtrex use SEO, but this topic requires its own blog post(s).

So, what does SEO have to do with writing a blog post? Everything! Every blog post requires a generic valacyclovir vs valtrex title but before you just type in a title, stop and generic valacyclovir vs valtrex think about it. Having a blog title made up of common, everyday words will make the generic valacyclovir vs valtrex blog harder to find on search engines. For example, if you’re looking for a blog about arranging wedding roses, you wouldn’t search for “arrange flowers”. Instead you’d type in “Arrange wedding roses” which will produce more accurate results. The second title specifies the generic valacyclovir vs valtrex type of flower and the type of arrangement. These are keywords. Having keywords in the generic valacyclovir vs valtrex will help place the blog higher than blog posts without keywords in the generic valacyclovir vs valtrex title.

Now that we have keywords in the blog title, let’s cover the use of categories. Blog categories were once explained to me as drawers in a file cabinet. Each blog needs to generic valacyclovir vs valtrex be filed away and there are only so many drawers, so each drawer needs to generic valacyclovir vs valtrex cover a general topic. The above simile uses the generic valacyclovir vs valtrex drawers as categories and the file cabinet is a website. The main points to generic valacyclovir vs valtrex take away from the example is each blog needs to generic valacyclovir vs valtrex be assigned to a general category, there should be a generic valacyclovir vs valtrex limited number of categories, and categories help organize your posts. So if you have a category labeled “Fitness” and generic valacyclovir vs valtrex I find one blog in this category I can easily navigate to generic valacyclovir vs valtrex the Fitness category to view the rest of the Fitness blogs.

Tags are generic valacyclovir vs valtrex a place to enter keywords that deal with the topic of the generic valacyclovir vs valtrex blog. We can think of Tags as the folders in the file cabinet drawers. These would be keywords that are (or wouldn’t fit) in the title. Back to generic valacyclovir vs valtrex my Fitness Category; if I wanted to see more specifically blogs about Running, a generic valacyclovir vs valtrex tag would take me to that “file” with all Fitness blogs that generic valacyclovir vs valtrex deal with Running. When thinking of tags, it’s suggested to have a handful (or two) and reuse as the tags over and over again. Having too many tags can generic valacyclovir vs valtrex overwhelm end users. How do you enter a tag? Most blogging sites follow this format: health,medical center,technology. Where a generic valacyclovir vs valtrex comma separates the words and spaces are only allowed between phrases, like “medical center”.

Now that we’ve gone over how to generic valacyclovir vs valtrex organize your blogs, the next step forward is end-user interaction. This section will cover comments, trackbacks, social networking, and RSS feeds.

zoloft rash picturesEach blogger has their own opinion about enabling comments on blogs. The purpose of comments is generic valacyclovir vs valtrex to allow readers to share knowledge, ask questions, and give their “two-cents” on the topic. You might even get comments from generic valacyclovir vs valtrex readers requesting more blogs about the topic at hand. Without comments, it’s just your opinion/view out there. No discussion, no feedback. Not having reader’s comments makes for a pretty lonely blog out there on the web. Now, I do want to generic valacyclovir vs valtrex mention briefly that having comments enabled on your blog not only leaves the generic valacyclovir vs valtrex door open for readers to interact with the blog, it generic valacyclovir vs valtrex also can lead to some spam. There are generic valacyclovir vs valtrex tools available to help alleviate spam and some bloggers just turn off comments on old blog posts.

Every now and generic valacyclovir vs valtrex again, you may write an excellent blog that completely inspires someone. This end-user would like to write more than a comment; that’s where trackbacks come into use. Trackbacks are generic valacyclovir vs valtrex a way of telling another blogger that you have found their post useful, and generic valacyclovir vs valtrex have made a post of your own which continues the discussion. This feature must be generic valacyclovir vs valtrex enabled on your blog site and enabled on the other person’s blog site to work. When a generic valacyclovir vs valtrex reader uses a trackback that was set on your site, you generic valacyclovir vs valtrex will receive notification. Now you can see what they wrote and post your comments. You can look at trackbacks as a way to “link” common blog posts together and generate more conversation.

doxycycline online prescriptionWith the explosion of Social Networking websites, it generic valacyclovir vs valtrex is an excellent SEO strategy to use plugins on your blog site that generic valacyclovir vs valtrex enable readers to easily place a link to your blog on their social networking site (facebook, twitter, linkedin, etc.) This is the electronic “word of mouth” advertising that every successful blog uses. Using this generic valacyclovir vs valtrex feature as a plugin, takes little time to setup and can generic valacyclovir vs valtrex be one of the best features on your blog.

Living in the hustle and bustle of everyday life, Many people don’t always have generic valacyclovir vs valtrex time to sit down to go through all the of the generic valacyclovir vs valtrex blog sites they want to. This is where RSS (Real Simple Syndication) feeds come to the rescue.

Every blog should have an RSS feed URL. This allows potential subscribers to generic valacyclovir vs valtrex use an RSS Reader, which requires this URL. A RSS reader aggregates all of the end user’s favorite blogs and generic valacyclovir vs valtrex RSS feeds into one central location; allowing the user to simply check the generic valacyclovir vs valtrex RSS reader to view the latest updates from their selected blogs and generic valacyclovir vs valtrex RSS feeds. A RSS reader can generic valacyclovir vs valtrex be a stand-alone desktop application like NewsGator or many homepages like Google allow you generic valacyclovir vs valtrex to add widgets that will serve as an RSS reader.

*** Suggested Tip: Use Google’s Feedbuner to publicize your RSS feed. The advantage of Feedburner is generic valacyclovir vs valtrex it allows you to change where your blog is hosted without changing the generic valacyclovir vs valtrex RSS feed URL that viewers have subscribed to. Subscribers that are generic valacyclovir vs valtrex linked to RSS feed’s that are run through Feedburner won’t even notice that generic valacyclovir vs valtrex your blog location has changed which prevents loosing subscribers. If you generic valacyclovir vs valtrex move your blog without Feedburner, then users will have to generic valacyclovir vs valtrex re-subscribe to your RSS feed which can lead to loosing subscribers. For more information on what feedburner can do check out their help section.

In conclusion, successful blogs harness Search Engine Optimization which leads to generic valacyclovir vs valtrex more readers. Keeping your generic valacyclovir vs valtrex blog organized and encouraging viewers to interact with your blog are generic valacyclovir vs valtrex the fundamental steps to building something great. There have been generic valacyclovir vs valtrex many steps covered here and I hope every topic gives you generic valacyclovir vs valtrex a better understanding on how each part builds to the generic valacyclovir vs valtrex next part.

Do you have any experience with blogging? If you have, what has helped you? If you haven’t, did this article help get you started?